Marketing & Sales
epub, mobi |eng | 2008-08-18 | Author:Howe, Jeff [Howe, Jeff]

Investing in the Future—Prediction Markets In 1988, the civil rights activist Jesse Jackson shocked the nation by winning the Democratic primary race in Michigan, an outcome that neither polls nor ...
( Category: Systems & Planning November 21,2014 )
azw3, epub |eng | 2011-03-01 | Author:Guy Kawasaki

• Give early. “Pay it forward” by doing favors before you need favors back—if you ever need favors back at all. It’s obvious and less powerful when there’s a clear ...
( Category: Direct November 21,2014 )
epub |eng | | Author:Andrew Cracknell

From left to right: Fred Papert, Julian Koenig, and George Lois. A Wasp, a Jew and a Greek – the prototype sixties Creative Revolution agency. An account handler, Carl Ally, ...
( Category: Company Profiles November 18,2014 )
azw3 |eng | 2005-01-02 | Author:Seth Godin

Step 4: Stories let us lie to ourselves. And those lies satisfy our desires. It’s the story, not the good or the service you actually sell, that pleases the consumer. ...
( Category: Direct November 17,2014 )
epub, mobi |eng | 0101-01-01 | Author:John Jantsch

Pretest Your Letter Now that you’ve written your sticky sales letter, and you are happy with it, I recommend that you pretest it for readability. Here are a few tips ...
( Category: Marketing November 11,2014 )
epub |eng | 2006-06-05 | Author:Clotaire Rapaille

WHAT’S COOKING? ANYTHING? Like the need for shelter, the biological scheme for dinner is fundamental: all human beings need nourishment. But what is the continuum between the biological requirement to ...
( Category: Workplace Culture November 11,2014 )
epub, mobi, pdf |eng | 1999-08-31 | Author:Acharya S. [S., Acharya]

The Darkening of the Sun at the Crucifixion The earth-shattering event of the sun darkening at Christ's crucifixion is also not historical; hence, it appears in no other writing of ...
( Category: History November 11,2014 )
mobi |es | 2010-12-11 | Author:Morris West

Capítulo Ocho Con miras a prepararse para su entrevista con Steffi Guillermin, Rossini había convenido en tener una sesión preparatoria de media hora, en la Sala Stampa, con Ángel Novalis. ...
( Category: Marketing & Sales November 11,2014 )
azw3, epub |eng | 1999-04-01 | Author:John Devincentis & Rackham & Neil Rackham

The shift from reporting tools to planning tools The shift from product communication tools to value identification tools FROM REPORTING TOOLS TO PLANNING TOOLS The reporting tools of most sales ...
( Category: Sales & Selling November 8,2014 )
epub |eng | 2010-09-20 | Author:Ian Ayres [Ayres, Ian]

CHOOSE MY GOAL I’m rooting for Andy Mayer. But because he doesn’t have a firm maintenance plan, I predict that by the time this book is published he will, like ...
( Category: Consumer Behavior November 7,2014 )
epub, mobi |eng | 2012-05-07 | Author:Simon Middleton [Middleton, Simon]

Chapter 8 USING YOUR IMAGINATION As children we used our imaginations freely and powerfully. We could conjure up entire worlds of adventure while crawling under the dining room table or ...
( Category: Marketing November 7,2014 )
epub |eng | 2013-04-22 | Author:Schmidt, Eric & Cohen, Jared [Schmidt, Eric]

Sudden access to technology does not in and of itself enable radicalized individuals to become cyber terrorists. There is a technical skills barrier that, to date, has forestalled an explosion ...
( Category: History & Theory November 6,2014 )
mobi |eng | 2013-06-21 | Author:Taylor, Gabriela [Taylor, Gabriela]

j) Check Google Traffic Estimator to see an estimate of the daily traffic, the cost per click, number of clicks per day and ad position, in addition to recommended daily ...
( Category: E-Commerce October 27,2014 )
epub |eng | 2014-03-20 | Author:Dave Evans & Joe Cothrel

Figure 6-4: Relative trust in sources of information Trust manifests itself in a related concept: social capital. Social capital, briefly, is to social media and the reputation of your brand ...
( Category: Web Marketing October 27,2014 )
epub |eng | 2014-01-30 | Author:Krista Neher

Move the image to fit in the cover image area. The cover image is a rectangular shaped box. If an image is larger than this box or if it's shaped ...
( Category: Web Marketing October 27,2014 )